Vision & Mission

Mission and Vision

Our vision is to become a leading player in the personal care and home care industry by providing consumers with quality products at affordable prices. We constantlystrive for highest standards through innovations and commitments in all of our business activities so as to create value for all stakeholders.

The company aims to achieve profitable returns for the stakeholders and at the same time bring benefits to the community, environment and society as a whole.

By partnering with reputable oversea vendors and with our local expertise, we plan to grow to become a significant player in the country.

Basic Information

Company Name
Myanmar Consumer Enterprise Ltd. (Associated company of Capital Diamond Star Group)
Year of Establishment
Factory Location
No(129), Coner of U Mue & U Chaint Street, Industrial Zone(1),Dagon Seik Kan Township, Yangon
Distribution Location
No (42),Yan Naing Swe St, Thaketa Industry Zone, Thaketa Township, Yangon.
Number of Employee
Type of Business
Manufacturing / Distribution (Personal Care & Home Care Goods)

Brief Information

  • Myanmar Consumer Enterprise was founded in 2009 to target the mass market of consumer products, mainly in personal care and household market.
  • Our Business Snapshot:
    1. Rainbow Detergent Cream
      Own Manufacturing
    2. Rainbow Dishwash Liquid
      Own Manufacturing
    3. Butterfly Softener
      Own Manufacturing
    4. Rainbow Detergent Powder
    5. GooN Skin Care Baby Diaper
      Daio Paper Japan
    6. Lolane Hair Care Products
      SC Artistry Thailand
    7. Stella Air Freshener
      Godrej Int’l
    8. Dorco Grooming Products
      Dorco, Korea